Hybrid1988

Ahh, good points! I guess in the end (hehe) there's unique upsides and downsides to different forms of promo. At the end of the day, the music will speak for itself. Hopefully it's great. That'll be the best promo in itself

I'm gonna play devil's advocate here just for the hell of it. 1. This probably had more to do with it being a metal influenced song more than the release strategy itself. I live in LA and I did not hear that song on the radio once, and kroq LOVES lp. They helped start their careers. Most alt-rock radio weren't going to touch that song with a 10 foot pole. The result might have been different if they dropped UIG instead. 2. I would think maximizing the audience would require posting info to channels other than the ones hardcore fans follow. And truth be told, how big is the hardcore fan base now? You usually only see the same familiar people engaging in the community. From my personal experience, most people I talk to at LP shows (again, in LA) are usually just casual fans. The hardcore LPU crowd tend to be small and close knit. To continue with this thought, everyone I know who is a casual fan has no idea they are about to drop new music, let alone that they've been finishing up in the studio working on new material. Not to mention that these same people actually follow the bands social media accounts where the majority of the promo has taken place thus far. 3. Cant argue this point. It's definitely sparked attention in the fans (our posts being a prime example) 4. Aside from what the band members have personally stated, the rest is just speculation. Hopefully I didn't come off as confrontational here. Not my intention. Just bored and thought i'd offer some counter-points. At the end of the day, I don't work for the band and I didn't go to school for marketing so who cares about my take. I'm just another jerk-off on the internet.

Oh dear god I hope not. Are these teasers really effective outside of the hardcore fan base?

Literally laughed out loud

Zacky from avenged summed up my thoughts on the tired and Uncreative trend of dragging out releases to build hype. ""For us, it was about surprising our fans," Zacky told The National Student. "Because, for [the band's previous album] 'Hail To The King', we did the three-month roll-out and we could sense the boredom in our fans: 'Oh, AVENGED is trolling us. They're doing the campaign and doing scavenger hunts, just release the fucking songs already! We just wanna hear the album!' This time, we gave them nothing and then we gave them the album, like, 'Here you go. Make up your mind!'"

Didn't judge the song. Judged their latest output. In regards to new material, my hype is low. No opinions on a song I've yet to hear

Hype levels at an all time low. Been growing out of their music since THP. their output since 2012 has been too simplistic for me; no lasting appeal. HT, MTM, and ATS are all that I really care to go back to. I feel like they peaked with ATS. not one song since has matched the greatness of that album. I'll check out the new music for sure and give it a chance but my expectations are low. Sad. Guess my tastes have changed far too much to stay behind with them.

I might be the only one who doesn't really mind this. The band doesn't change the set around enough in any capacity to warrant uploading every single show. Its obvious only a small minority of fans (in relation to those who attended the shows) took advantage of purchasing shows. Personally, I think the numerous flaws of their live playing tends to show up in the DSPs and they didn't sound too good anyway.

Wow. Brad was terrible in this video. I felt embarrassed watching him try to play.

You'd be surprised. Most people in LA are focused on themselves while walking around. I've had people tell me numerous times that a celebrity walked by me and I never even noticed. I've been to movie premieres where I was standing right next to a celebrity and never recognized them. Hell, I was out on the sunset strip while the band was passing out flyers for the SSMF and not one person recognized them. Keep in mind that is a high foot traffic area. From what I've heard from people at UCLA at the time, nobody really recognized them on campus either. Also worth mentioning that there's always some kind of filming going on in that area. Unless you're familiar with anyone, it's hard to differentiate between a high profile shoot or some amateur film maker.

No mention of a pro shot but there were a ton of go pros on stage, a camera guy, and mark all filming. I'm guessing an lptv episode of sorts. A bunch of fans (including myself) were filmed talking about fort minor while in line so they were definitely getting tons of footage for something or other.

hahahaha shieeeeeet, I'm in that video.

The setlist was incredible

Song's decent. strong cudi vibe

I agree. I'm not sure who they are trying to market to with these "urban/street/hip/artsy/fashion-centric" merch items. I've never known any LP fans (let alone any music fan) that gave a shit what kind of shirt their design was printed on etc. It all seems kinda trendy and pretentious. Not digging the direction LP has been going with their merch since THP. Raised prices for items that other bands sell for less. I guess they can get away with it though because a ton of fans blindly buy their stuff without a second thought. As cool as the vinyl idea was, i'm gonna pass.

l337 h4x

I just figured if anyone knew about it, it would be you guys lol. Couldn't find the search function on here so I just posted it. That's pretty impressive if someone can notice that such a small detail has been a visual element for a few years. I don't know how you guys stay on top of such minute details

alrighty then. false alarm

Shows up at 1:31 in this video at River CIty Rockfest https://www.youtube.com/watch?v=nAw6f7uyTyY

Saw this on the Fort Minor subreddit and thought this was interesting. Maybe most of you have seen this already but here it is: http://www.reddit.com/r/Fort_Minor/comments/36p1f8/when_mike_was_preforming_remember_the_name_at_the/

Surprised it took me this long to find someone mentioning this. You guys know how it goes every promo cycle, Mike just fucks with everyone because it gets people talking. Highly highly doubt he's getting rid of the Fort Minor brand. Stop over thinking it guys

Just wanted to chime in and say that from what i've seen of the webcast, Ben did great. I prefer the way he played ALITS compared to Brad. Even though the volume was lower, the solo seemed much tighter. Bu that's just my musically uneducated opinion. First part of the set is killer too. A few changes down the line would really make it that much better.

A Line In The Sand needs to stay in the setlist at least for a North American run of dates. That was WAY too killer! The way the energy just builds in that song is so good. LP is really on fire tonight. Must feel good to be back in front of the crowd!

Oh man, I've been very cynical about the setlists lately so this is a very welcome surprise! These guys know exactly how to pull me back in to the fold. This is going to be awesome for all the hardcore fans in attendance tonight!