This is all I can (politely) say about LPUX:
Delete this if you want... but seriously, the whole thing is ridiculous. Stop hiding under the guise of 'exclusive stuff' and 'better opportunity.' Y'all (and me too, don't get me wrong) are marketers and it's your job to convince people that this stuff is worth it. You know it's not, lol. It's the same thing as us concert promoters having to jack up ticket prices because artists & their agents ask for these INSANE guarantees. We have a bottom line we have to cover and we just have to charge more because that's the only way we can stay afloat in a flailing industry. You have a bottom line too, and frankly, those packages must've cost a fortune to produce and ship each year. Why not cut them out?
I hope people pay attention to the wording on your presale ticket thing "best available seats held for LPU" means... "the best seats that are held by the venue/promoter for LPU" which will (maybe) be a block somewhere other than the area that the band/manager/label/other presale partner/radio holds/promoter/building holds are pulled from. And THOSE are the premium seats that all the fans want - those Sec A seats, so close you can see the sweat dripping down Chester's face... and unless these guys are suddenly putting some strict rules on venues ala Jason Mraz, then LPU's not gettin' them. If you do what Jason Mraz does and hold about 75% of the pit for your fanclub, then good and I will stand corrected.
Let's just have some transparency here. I'm so tired of the music industry trying to keep up it's smoke and mirrors act when fans are just so tired of it. I respect MSM and am grateful for all I learned while interning for the band; just am so tired of the BS all across the board.
Here's something to consider - why not offer your $60 online membership (sorry, no matter what you say it's an online only membership) and couple it with a $20 off coupon for the 'exclusive' store or whatever. I think that'd be worth it. $60 bux for the year and $20 off the item of your choice to replace getting a package of crap you don't actually want. THAT makes sense to me. THAT gives me an incentive.
</rant>
Guess i had more to say than i thought...